Let us show you proven strategies to optimize your Shopify business:
Shopify Growth Insights
2011 Trends in Web Design
We asked ten web professionals what they felt 2011 would hold for the future of web design. The overwhelming consensus was an industry-wide push into HTML5 and mobile e-commerce.
Wes Keltner, Crea...
10 Questions to Ask New Clients
Before preparing a web design proposal, we always ask the following ten questions of any prospective client.
What does this site need to do?
Who is the intended audience?
What content do you have...
Android: Set to Implode?
Since the release of the Google Nexus, Android has enjoyed rapid expansion and success, but is Android a victim of its own success?
There are literally hundreds of Android devices. Each devic...
Site Launch: FaraciLaw.com
This evening we launched the redesigned site of Faraci & Faraci, P.A., a local law firm.
The firm's skills and experience enable it to render high quality services to a diverse roster of c...
5 Commonly Repeated Words to Avoid
Lifehacker's Angus Kidman identified these five commonly repeated words in his writing after participating in NaNoWriMo. I know I'm guilty of at least two of these.
"Pretty" (and "pretty much")
"...
Sticky Note Christmas Tree
Using 109 post-it notes in 5 different colors, we put up a Christmas tree on the front door to our offices. If you consider each note as a pixel, then our door's resolution is 10x22 pixels.
Secrets of Successful Web Copy
Do make the user feel important.
Do show interest in the user.
Do consider what the user wants.
Do edit, less is more.
Don't flatter the user, it's insincere.
Don't mention your competition, it su...
Operation Holiday Recap
Last Sunday (November 7th) we had the pleasure of attending and photographing Operation: Holiday, a fashion show from 2 Sisters and New Prospects.
View the gallery.
The charity event,...
Typograhy Xmas Tree Wallpaper
Always ready for the Holidays, we've got a fresh wallpaper pack in ten different resolutions for your desktop or iPhone.
Reminiscent of the ASCII art from my childhood, this wallpaper features ...
Professional Commercial Photos
Too often have I seen clients agonize over 30 word ad copy while ignoring the importance of photos on their website. If a photo is worth a thousand words, then it's worthwhile to provide custo...
Browser Wars: September 2010
Traditionally, the problem with browser statistics is that the research data is based on developer-biased group of users. To avoid that problem, we used Google Analytics data from a chain of Chica...
Operation Holiday
Along with other local business (including our clients 2 Sisters and Amphora) we're sponsoring Operation Holiday, a fashion show charity event benefiting Wings.
The show will be held at Amphor...
10 Local Business Directories
To increase your business's visibility in local searches it's important to be in geographically-sorted directories. Here are ten of the best directories to list your business:
BrownBook
CitySearc...
Page Title: the Most Powerful SEO Factor
The actual text you use in the title of a page is one of the most important factors in how a search engine may decide to rank your web page. In addition, all major web crawlers will use the text of...
BarcampMilwaukee5
Over the weekend we attended BarCampMilwaukee5 at BucketWorks in Milwaukee. BarCamp is a self-described "unconference," meaning that it is essentially sourced ad-hoc the day of the event by its o...
Make It Easy To Buy From Your Site
Convincing your prospects to purchase from you is a hard job, but have you ever thought that you're making the process twice as difficult for both parties if your prospects are convinced but don't ...
Is It Time for a Redesign?
Just like your wardrobe, websites can need "a fresh look" for a number of reasons. They can be out dated, broken, tired, or just plain not fit your organization anymore.
Are you considering a red...
Which Is the Best Social Network?
The low barrier to entry when joining social media sites makes them very alluring to small business owners looking for low-cost effective advertising. The reality of content strategy and social me...
The Web Designer's Manifesto
My first loyalty in any web project is to the users.
I will use the most up-to-date web standards and technologies to guarantee my users a positive experience.
I will do the best I can to support ...
What Can Designers Learn from Lady Gaga?
Last night I watched the VMAs (in a misguided attempt to support Chelsea Handler.) Lady Gaga cleaned up with eight awards including Best Video. Her tearful acceptance speech thanking her fans, wh...
Google Instant skews AdWords
With the new Google Instant, results are now streamed live as a user types. If a user is to pause for just three seconds, the ads shown count as an impression. If your Click-Through Rates start t...
9 Signs your Designer's a Hack
One of our recent clients told us that they had been the victims of fraud twice in a row at the hands of people posing as web designers. The first was a man who asked for a deposit and then disapp...
Online Marketing Statistics
Between 85% - 96% of all local customers research a business online before contacting or buying from them.
Print Circulation is down 7 million in the last 25 years, while in the last 5 years onli...
You Can't Buy Trust
Trust Seals are unequivocally scams in the long run. They prove nothing except that the site owner is gullible enough to pay for a graphic.
When measured as a percentage, illegitimate sites are mo...