ETHERCYCLE IS AN ECOMMERCE CONSULTANCY FOR SHOPIFY MERCHANTS THAT NEED STRATEGY

Unlike other Shopify Experts, we focus exclusively on independent, stable businesses that sell their own private label products. This gives us a more focused and intimate understanding of the expensive problems you face and how we can solve them for you.

We were one of the first Shopify Experts

After knocking out a custom theme for a local client, we were personally invited by Shopify Partners Program Lead and Head of Shopify Experts Dan Eveleigh to join the program. (Of course, we said yes.)

...and we loved it so much that in 2014, we decided to niche down exclusively on Shopify, bowing out of all non-Shopify projects. Since then, we've been writing about Shopify, talking about Shopify, and teaching about Shopify. We run the single most popular independent Shopify podcast by far, and we didn't even start it that long ago.

As a result, we've been able to specialize exclusively and successfully in helping Shopify store owners generate massive revenue growth.

— Kurt Elster

NEW EPISODES EVERY TUESDAY

The Unofficial Shopify Podcast

“How's an entrepreneur like me supposed to grow my Shopify store?” That's what The Unofficial Shopify Podcast aims to answer. Discover new opportunities to grow your store from the world's most successful Shopify entrepreneurs. Hosted by Kurt Elster, an ecommerce industry insider and Shopify Partner.

+2 Million
Downloads

EPISODE 436: How Shopify's Earliest User Became its President

Breaking Down a Black Friday Blowout

Meet $100M+ Chubbies Co-Founder Kyle Hency

How a Reddit Post Led to a $5M Skincare Brand

Katanas, Candy, & a Billion Views

Glam-Aholic: From Blog to $50M Fashion Brand

How Pit Viper Made 90’s Sunglasses a Business Empire

Lady Gaga’s on Shopify: Go Behind the Build

Inside Montana Knife Company's Black Friday 2025

How Shine Supply Hit $7M/yr Without Paid Ads

Inside Smart Marketer Live: What's Working in Meta Ads NOW

Jomboy's 3-in-1 Store + ChatGPT Shopping Arrives

The Unofficial Shopify Podcast is not authorized, endorsed, or sponsored by Shopify

The reason for our success is simple:

We put our clients in the strongest position to yield the best results from every visitor to their website.

To do that, we've built relationships defined by honesty and trust. Our clients know we're working for them and their customers' best interests.

Our Solutions

Theme Development

Create a look that’s unique to your brand with our custom theme design & development services.

Theme Customization

Extend the features & functionality of your existing Shopify theme with our customization services.

Strategic Consulting

Get access to ten years of Shopify experience as a sounding board for scaling your ecommerce business.

Conversion Rate Optimization

If you haven’t split tested it, how do you know what elements of your website actually make you money? With conversion rate optimization, we can provide you with the data to make decisions.

Merchant Support

To aid you ongoing improvements, and to make managing the process as simple as possible, we offer a Flex Fund to handle Shopify strategy, design, development, or support tasks.

Store Setup & Migration

Whether you're launching a new brand on Shopify or migrating from an existing legacy platform, we can ensure a successful setup by helping your choose the right apps & integrations, and doing the work for you. It's a white glove experience complete with 30-days of post launch support.

Reserve Your Consultation

FILL OUT THE FORM BELOW; WITHIN 30 SECONDS, YOU'LL RECEIVE AN EMAIL WITH INSTRUCTIONS TO GET STARTED.

We Do Have Some Core Principles That Have Helped Us Along The Way:

Brand Identity

We’ve never taken venture capital, have no debt, and it’s going to remain that way for as long as we’re in business.

Ethercycle is a durable company.

We believe firmly in creating something stable, modest, and profitable that will last us for the rest of our lives. Ethercycle’s overhead is low, and we structure the business to provide stable revenue whenever possible. (In the tech industry, these ideas may as well be heresy.)

Ethercycle is a design company.

It was co-founded by a designer in 2009. We’re business owners, but our senior consultant is still fundamentally a designer, and as such we approach all our work from this problem-solving mindset. Much like being a car guy, when you’re born a designer, you don’t get much choice in the matter.

Ethercycle is a patient company built on strong relationships with a carefully chosen inner circle of clients.

If you’re in the ecommerce industry to make a quick buck, or if you have an “immediate need” for help, run screaming from this page as fast as you can. Any relationship fundamentally requires time and patience, and we do everything we can to slow down and think carefully about who we work with (and what we put into the world together.)

Ultimately, our goal is to build a business that supports the life we want. A life that lets us enjoy time with our families. We’re running a small business by choice. We don’t want to spend our days managing employees. Instead, we want to treat our time as a scarce resource and invest in helping others build businesses for the lives they want too.