What if you could turn $800K into $26 million in just 18 months—using nothing but Facebook ads? That’s exactly what Depesh Mandalia did. In this episode, he breaks down how he went from figuring out Facebook ads the hard way to running an agency that’s managed over $100 million in client revenue. Depesh doesn’t hold back on the real wins, the messy failures, and the lessons learned from scaling campaigns that most of us can only dream about.
We dig into why creative is king, how to survive the iOS 14 apocalypse, and why scaling ads gets easier once you’ve cracked the code. Plus, there’s a surprising ad campaign involving a 1-star review that somehow… worked.
Episode Highlights:
1. How Depesh scaled Lost My Name to $26M in just 18 months using Facebook ads.
2. Why creative is the key to stopping the scroll and driving conversions.
3. How the post-iOS 14 landscape changed the game for Facebook advertisers.
4. Why scaling Facebook ads becomes easier once you’ve cracked the code.
5. The 1-star review ad campaign that surprisingly worked.
6. The power of Brand-Driven Performance Marketing for scaling e-commerce brands.
7. Lessons from managing over $100M in client revenue through Facebook ads.
About Depesh Mandalia:
Depesh Mandalia is the founder of SM Commerce, a digital marketing agency specializing in scaling e-commerce brands through Facebook ads. Known for his Brand-Driven Performance Marketing Method, Depesh has helped brands generate over $100 million in revenue. His breakthrough came from scaling the personalized book company Lost My Name to $26 million in sales in just 18 months. Depesh also coaches other agency owners and runs a successful consulting business.
Show Links:
SM Commerce: https://smcommerce.co.uk
Connect with Depesh Mandalia on LinkedIn: https://www.linkedin.com/in/depeshmandalia/
Learn more about Depesh’s Brand-Driven Performance Marketing Method: https://smcommerce.co.uk/brand-driven-performance-marketing
Lost My Name: https://www.wonderbly.com/personalized-products/lost-my-name-book
Depesh’s Facebook Ads Scaling Guide: https://smcommerce.co.uk/facebook-ads-guide
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