What if your Shopify brand could sell 16 million cans and hit $28M in its first full year? Aaron Nosbisch did just that with BRĒZ, a microdose drink brand that taps into the decline of alcohol, the rise of wellness, and a smarter ecommerce playbook. In this episode, he breaks down the entire journey—from ignored category to household name.
Show Links
BRĒZ: https://drinkbrez.com
Aaron Nosbisch: https://twitter.com/AaronJNosbisch
Sponsors:
- Zipify: http://zipify.com/KURT
- Cleverific: https://cleverific.com/unofficial
- Viralsweep: https://www.viralsweep.com/
Work with Kurt: ethercycle.com
Subscribe for more Shopify founder stories.

