Shopify Expert Insights

E-Com Advice from our experienced in-house team

Mobile audience demographics for US females, ages 18-24, college educated.

What are the top smartphones and mobile devices in the US?

Top 10 Mobile Devices*
Apple iPhone - 60.8%
Apple iPad - 15.5%
SonyEricsson LT15i - 2.2%
Apple iPod Touch - 2.7%
Samsung Galaxy S II - 0.76%
Samsung Galaxy Nexus - 0.72%
Motorola DroidX - 0.71%
HTC Droid Incredible 2 - 0.69%
Motorola xt875 Droid Bionic - 0.56%
Motorola Droid Razr 4G - 0.53%

*Though these 10 represent most of the landscape, there were 271 unique devices, most of them Android.


What is smartphone marketshare in the US?

Mobile Operating Systems:
iOS - 78.99%
Android - 22.33%
Windows Phone - 0.71%
BlackBerry - 0.68%
SymbianOS - 0.07%

Data based on 92,386 new US visitors to calmingmanatee.com